Nicki Minaj has consistently demonstrated her keen interest in the success of her music on the charts, often employing strategic measures to boost her songs. Notably, her collaboration with 6ix9ine on “Trollz” saw the use of digital purchases from her website to propel it to the top of the Hot 100. Given her influence, fans speculated that changes in Billboard’s rules regarding website sales and bundles were influenced by Nicki herself.
Recently, Nicki Minaj found herself at the center of an unusual situation when a random Twitter user shared a video of hiding physical copies of her latest album, Pink Friday 2, behind other CDs and Vinyls in a record store. The caption read, “no physical sales for you.” Nicki, catching wind of the tweet, shared it with a quote tweet tagging Billboard. While it remains unclear what actions Billboard could take, Nicki wanted to draw their attention to the matter.
Despite this incident, Nicki Minaj’s recent album, Pink Friday 2, has enjoyed significant success. It surpassed 200k total sales in its debut week, securing the number one spot on the Billboard 200. Even in its second week, the album maintained a strong position at #2, trailing only behind Taylor Swift.
While Nicki Minaj has proudly highlighted the album’s success on digital platforms, she has also been critical of Spotify in recent weeks. The video of a Nicki Minaj hater sabotaging physical copies in stores raises questions about potential impacts on physical sales tracking. What are your thoughts on this incident, and do you believe Nicki’s retweet could influence how physical sales are monitored? Share your opinions in the comments below.
