Tag Archives: Halftime

FIFA’s First-Ever World Cup Final Halftime Show Signals a New Era of Global Sports Entertainment

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New York, United States-The announcement that global music icons Shakira, Madonna, and BTS will headline the first-ever halftime show at a FIFA World Cup final marks more than a historic entertainment decision. It reflects a broader transformation in how international sport, popular culture, digital audiences, and commercial diplomacy are increasingly converging on the global stage. Confirmed through a FIFA social …

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